Events at Suburban Business Hub
Discover what's happening at Suburban Business Hub in Brisbane.
Upcoming Events at Suburban Business Hub
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Business Analytics & AI - Know your dashboard - Intermediate
Know Your Dashboard - use your business data to make confident decisions. Just like a car dashboard tells you how fast you are going, your business dashboard should tell you exactly what's happening before it becomes a problem.In this practical workshop you'll learn which numbers matter, how to measure marketing performance, and how you can use AI for business insights and action. This workshop is for you if you need clarity on which metrics matter and how to interpret and act on the data.Prerequisite You have an allocated marketing budget and access to your key marketing data, including:website analytics (users, sessions and engagement)marketing spend by channellead targetsactual leads generatedconversion rates.You'll learnThe key numbers every business should measure.How to understand ROI across your marketing and sales activities.Which digital tools give you the best insights.How AI can analyse trends and identify opportunities.How to make better business decisions from your data.
BOOKED OUT - Mentoring for Growth - Nundah
*** This event is booked out *** Need some help in taking the next step in your business?The Queensland Government's Mentoring for Growth program will be at the Nundah Small Business Hub to deliver free, face-to-face Mentoring for Growth (M4G) sessions for local businesses. Whether your business is well-established or just starting out, this program can help with your business opportunity or challenge to growth.Register now for a confidential mentoring session where you will be matched with volunteer business experts who can give you information, tips and resources to help you get your business to where you want it to be.Experienced M4G mentors can help you with anything related to your business.Should you have any questions, reach out via email.
AI Marketing and Customer Strategy - Know your passengers - Intermediate
Know Your Passengers - who are you driving? Not everyone wants to go to the same destination. Build better marketing by truly understanding who you're talking to.This workshop helps you identify exactly who your customers are, what motivates them, where they spend their time, and how to communicate with them more effectively. Using AI, you'll understand detailed customer personas and build your own Customer AI Agent that understands your audience and helps generate more relevant marketing ideas and content.This workshop is for you if you are want your marketing messaging to resonate better with customers for stronger business outcomes.Prerequisite: Access to AI platform, free or paid version.You'll learnHow to define your ideal customers.Create meaningful customer personas.Define customer pain points and motivations.Develop full funnel messages that resonate.Use AI to improve your effectiveness.